Size Matters

Size Matters

Part of a series of essays for the Creative Founder class at CCA. Previously: What is a Market? and Picking a Market TAM, SOM and SAM. If you take a class on entrepreneurship (or are a startup founder), these acronyms…

How to Make a Concept Model

How to Make a Concept Model

Originally published in Boxes and Arrows May 6th, 2014. I realized recently I never published this here, on my blog. I also realized I’ve never written up the thing that prompted the model I wanted to build. hmmm…  I can draw….

Picking a Market

Picking a Market

In the Creative Founder, students are paired semi-randomly, and then spend a semester trying to get to product-market fit. I always start them with market selection. A market has three key elements (because everything comes in threes. It makes better…

What is a Market?

What is a Market?

This is the first of a series of essays for my class, The Creative Founder. Follow our progress in our Medium Publication, The Creative Founder. You’ve probably been to a farmer’s market. Picture yourself there. There are people walking around,…

The Three Jobs of Product Management

The Three Jobs of Product Management

No matter how hard and long you work, there are only 24 hours in a day. If you don’t want to have a psychotic break, you probably work 8–12 hours a day allowing for some sleep and rest. Time is…

GUEST POST: A Map from Goals, Around Assumptions, Through Tasks, Towards Results

GUEST POST: A Map from Goals, Around Assumptions, Through Tasks, Towards Results

As I prepare for the fall semester, John has kindly agreed to a guest post, sharing some of his fascinating thinking on connecting tasks to goal. I hope you enjoy this as much as I do! – CW A Map…

One Objective to Rule them All

One Objective to Rule them All

@cwodtke Would you recommend that a company has only one top level objective? — Lukas Dryja (@nizm) August 31, 2016 @nizm yes. — Christina Wodtke (@cwodtke) August 31, 2016 Lukas asked me a series of smart and frequently asked questions….

Why Key Results Need to Be Results

Why Key Results Need to Be Results

If you know nothing about OKRs, please start here: Art of the OKR. Or buy my book, Radical Focus. I think it’s rather good.  .@cwodtke … I keep reading varying interpretations of "results" in OKR. Ranging from tasks/steps to measures of…

Beyond the Slide

Beyond the Slide

It’s 2006, and I’m sitting in the office of my pal Rasmi’s company, Uzanto. We’ve been chatting about her business, then she leans forward and whispers conspiratorially, “We’ve started on something new. It’s Youtube for PowerPoint.” “Oh cool,” I replied….

In Praise of Q&A

In Praise of Q&A

At a recent conference, I ran into the organizer at the first coffee break of the morning. She was fuming. “They keynote.” She growled. “What? It was a strong talk.” “She ran short! It was a 20 minute talk!” “She…