In the UK, the government’s going to switch off analogue TV sometime between
2006 and 2010 which has created a bit of a dash to digital interactive services through these
new generation TVs… designing for a platform constrained in terms of its display, performance, modes of interaction and mainstream, non-tech savvy users with no attention span??? FUN!!!!
‘going interactive on television isn’t always a good thing, says Mr
Daly-Jones. Serco’s research has shown, for instance, that interactive TV
viewers aren’t necessarily interested in having control of camera angles.
“There’s a reason why professional camera editors exist,” he says. “Watching
TV is supposed to be a social activity, so in some instances with
interactive TV one person controlling the remote can lead to all sorts of
serco’s research on interactive TV usability (also wap/smartphones and PDAs)
and an E-group^H^H^H^H^H^H^H sorry yahoogroup…