The Context Canvas

I’ve been publishing fully formed essays lately, and I thought I’d pause to share a half-baked idea, to invite my readers to help bake it.

Recently I published A Unified Theory for the Design of Just About Anything.  I’m working through a longer piece on applying this to software/web, and while I was writing about Context, I realized a Context Canvas would be a useful tool.

Canvases are living documents you place on the wall of your team workplace to create a shared context. They are amended and updated as the team knowledge grows.

Below is a second draft of a Context Canvas for Product Design and Management. it’s been through one iteration after and early test.
If you use it, please leave a comment on how it worked for you!


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  1. 1

    I think this canvas is really useful in visionary product design process, especially in the research phase, the included entities would cover almost all the aspects in illustrating a design context. Also the canvas is a good combination of both design and business perspectives.

  2. 4
    John McLane

    Interesting application of the ‘Business Model Canvas’ idea to the product realm. Do you see this mainly as a workshopping tool?

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