From ROI Is Not a Silver Bullet
“Although ROI methodology can be a useful tool for prioritizing possible Web development projects, by itself measuring ROI is not the path to a greater competence in user experience design.”
very smart article.
Designing Business, and the Business of Design
From ROI Is Not a Silver Bullet “Although ROI methodology can be a useful tool for prioritizing possible […]
From ROI Is Not a Silver Bullet
“Although ROI methodology can be a useful tool for prioritizing possible Web development projects, by itself measuring ROI is not the path to a greater competence in user experience design.”
very smart article.