I just read Design lacking in e-tail sites in which LL Bean is said to be a good site for usability.
Well. huh. That LL Bean?
We used LL Bean and Kinkos.com as sites to test in Carbon IQ’s Discount Usability classes, and you would not believe how many usability problems cropped up. About twice as many as Kinkos.com.
If NNG is evaluating with their guidelines, they need to retinker. Because even novices could uncover a number of huge usability issues on LLBean. com. Hop over there, and I bet you can too.