Subject: Gleanings: Going Dutch
Okay kids, hope this fix holds you for a week. I’ll try to post before I get back on November 5th, but if not, think of me eating picked herring and meeting 200 of my husband’s Dutch cousins, uncles and aunts and light a candle…
USER EXPERIENCE MATTERS
“Treating each consumer as an individual is a great objective. It
has been the dream of direct marketers for years. Trouble is, we’re
all running after the one-to-one experience at a time when we
should also be saying, ‘Know thy customers.’ Note the plural there.
Many customers, not one customer.”
The full piece is online at:
More on designing the customer experience, from a personalization POV
“1to1 Personalization: The Guide to Insights, Issues & Trends”
Internet Week: E-Commerce Searches Get Smarter.
When site visitors can’t find the information they seek, one of four things
generally happens: They fire off an e-mail to a help desk, phone in with the
inquiry, initiate an online chat session, or leave frustrated. Each carries a
considerable cost, according to Forrester Research.
Industry Standard: How Well Do You Stream?
It is a universally acknowledged truth that slow Web pages inspire surfers to
go elsewhere. But how long will Internet users wait for a site’s streaming-
media files before they bail? Keynote Systems hopes to answer that question
with the first-ever streaming-media performance index.
Newsweek: The ‘Semantic Web’.
Q&A with Tim Berners-Lee. At the moment the data is processed for human
consumption, and if it is to be reprocessed [for machines] it first has to be
undressed into raw data. That is very cumbersome. The Semantic Web says,
“Let’s get the data on the Web with its meaning.”
ZDNN: Secure digital music hits a sour note.
On Monday, a group of researchers from Princeton University, Rice University,
and Xerox Palo Alto Research Center announced that they broke four test
watermarking technologies the creators hoped would make music identifiable.
APROPOS OF NOTHING
dress up Jesus
The Word of the Day for today, Tue Oct 24, is:
**** Where is the bathroom? Where is the toilet? ****
French: Ou` sont les toilettes?
Accents are represented by ‘ (acute) ` (grave) ” (umlaut), ^ (circumflex), and * (ring)
You can hear all the translations spoken at:
Free Speech Advocate, Hastings Law Professor, and Bay Area Cyberjournalist
Explore the Limits of Free Expression on the Net
WHO: Electronic Frontier Foundation, Keith Henson, Joe Liu, Damien
WHAT: “BayFF” Meeting exploring the posting of private documents, and
free expression on the Web
WHEN: Thursday, November 2nd, 2000, at 7:00PM PT
WHERE: Moscone Center, Room 101
747 Howard St.
San Francsico, CA, USA
In honor of its 10th Anniversary of defending civil liberties online,
EFF presents a series of monthly meetings to address important issues
where technology and policy collide. These meetings, entitled “BayFF”
(Bay-area Friends of Freedom), kicked off on July 10, 2000, and will
continue on a monthly basis.
Sponsored by The Women’s Technology Cluster, the Software Development
Forum and Panasonic Digital Concepts Center:
THE NEXT GENERATION OF PR
Date: Tuesday, Oct 31, 2000
Time: 8:30 am – noon
Fee: $49 for Software Development Forum members; $99 for non-members.
(Continental breakfast included)
To purchase registrations to this event, click onto
“The Next Generation of PR”
Speaker: Sabrina Horn, The Horn Group
Judy Lewenthal Daniel, former Managing Editor of Business 2.0
Katharine Mieszkowski, Salon.com (formerly with Fast Company)
Kara Swisher, Wall Street Journal
Rebecca Eisenberg, writer for CBS Marketwatch
Richard Brandt, Upside columnist/former editor-in-chief,
of Busines Deveopment, eFounders
8:30-9:00am Registration/Networking/Continental breakfast
11:00-12:00pm Panel of Media Experts
The seminar will cover the current state of the PR market including
these issues and more…
*Market relations as the “next generation” of PR – the business
building relationships and communicating with all the publics in a
company’s market: it’s employees, investors, business partners,
customers and of course the media.
*New tools for communication in the information age to empower
professionals to use the resources available to them, and streamline
communications, particularly for technology start-ups.
*Secrets of E-PR to reinvent traditional PR services for more
creative and effective campaigns.
Event Venue Info
Women’s Technology Cluster
1207 Indiana Street, Conference Room 7B
San Francisco, CA 94107
415-970-5090 / Fax: 415-970-5095
When you arrive to the building, ring the intercom for unit #4 –
Women’s Technology Cluster. Go up the stairs to the 2nd floor, but DO
NOT ENTER SUITE #4. Bring your confirmation number, and we’ll check
you in at the receptionist’s desk.