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    marc

    I love their work. I think it was ABC’s Nightline that did a story on industrial design, and profiled their process in designing a shopping cart. It was a great show, and a fun look into their process.

    http://www.ideo.com/studies/cart.htm

    (don’t know if this link to the Nightline show is still good… I don’t have bandwidth so I don’t play video)
    http://play.rbn.com/?swave/abc/demand/990209ntl.rm

    I noticed carts like theirs popping up everywhere. IKEA, among others.

    Scientific American recently had a short article on design for new input methods, and they quoted the director of R&D at IDEO:

    http://www.sciam.com/explorations/2001/052101compu/

    I like the point made that you don’t really want to be typing when you’re using a voice-activated device (mobile phone)… I wonder if that will affect the design of the next Treo?

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